Have you updated your Uber app recently? You'll probably noticed that it's completely changed.
Hell, we didn't even know what the weird semi-Pac-Man crossed with a Pokéball shaped thing was.
Essentially, and still putting it mildly, the new logo is an epic fail.
How are we supposed to know what to look for when we're drunkenly scrolling for an Uber? It's just impractical to think that people will connect the teal and white logo with the urban gray of the Uber we're used to.
The change comes as the company states in their email release, "Our brand is just catching up to who we are." Yeah, okay, Uber...
Regardless, if you can manage to find the new ridiculous Uber logo in your home screen, you might want to jump on it today: Uber is delivering Puppies in NYC.
In preparation of Sunday's biggest television event of the year (the Puppy Bowl... duh), Uber is delivering puppies for a "15 minute cuddle huddle," to advertise the Animal Planet event.
Between 11 a.m. and 2 p.m., Uber will have a "puppies" option, where you can have a "puppy squad" delivered to your home or office for $30. The squad comes complete with a "coach" and a competition between Team Ruff and Team Fluff.
Of course, it'll be difficult to part with the furry little fluffballs at the end of the 15 minutes, but have no fear, because all of the furbabies are available for adoption.
wickleweedproductions “Yes! Adding ‘Todd driving a black Toyota Camry’ to my Pokedex.” @uber @ashcatchum #pokemon #uber #app #update #look #fashion #friends #like4like #smile #instamood #amazing #family #nofilter #follow4follow #style #sun #beach #hair #lol #cool #webstagram #girl #instafollow #meme #hashtag #hashtagsfordays
The pups will come from Bidawee, the Humane Society of New York and the Liberty Humane Society.
Plus, the proceeds from the puppy cuddle huddles will be given to the shelters and matched by Animal Planet. According to NBC, past puppy deliveries from Uber have raised $12,000 for shelters across the country and have given 70 pups a forever home through the program. It's a win win.
So for now, we'll forgive Uber for their serious lack of judgement with the new logo as long as they deliver some fluffbutts to our office. Like, now.[via NBC New York] [Feature Image Courtesy USA Today]