Chelsea, NYC – This holiday season, Cafe Aroma, a beloved family-owned Cuban coffee company established in 1961, is bringing a dash of Cuban warmth and over 60 years of New York City heritage to the neighborhood. The brand is celebrating with a Holiday Café Pop-Up at Loulou Petit Bistro (176 8th Avenue), with the pop-up window conveniently located on W 19th Street.

The café officially opens its doors today, Monday, December 16th, and will welcome visitors daily from 8 AM to 4 PM through January 11th!Drawing inspiration from Cafe Aroma’s rich Cuban roots, the pop-up offers a festive menu starring specialty espresso drinks made with their newest launch, Especial. Highlights include the Café Coquito, a non-alcoholic twist on the beloved Latin holiday drink, and a decadent Peppermint Mocha. Guests can also indulge in freshly made churros, making it the perfect stop for a cozy holiday treat.

Beyond the beverages, the pop-up features plenty of holiday cheer. Festive photo ops abound, along with exclusive Cafe Aroma merchandise – perfect for last-minute gift shopping. Visitors can also participate in the “12 Days of Cafe” giveaway, which offers daily prizes ranging from coffee essentials like Moka pots to unique coffee-themed jewelry from Catbird. Winners will be chosen randomly each day, so follow along on Instagram @thecafearoma for details.

Cafe Aroma’s Vice President, Bernadette Gerrity, a Chelsea resident herself, sees the pop-up as a celebration of community and Cuban flair. As such a special season, it is a way to create something truly especial for the neighbors and visitors alike.

Whether you’re stopping by for a quick espresso, snapping a holiday photo, or entering the daily giveaway, the Cafe Aroma pop-up promises a celebration of coffee, culture, and holiday spirit.

Mark your calendars and don’t miss out on this festive experience in the heart of Chelsea!